You make it look easy

This is typically something we say to someone who does something hard successfully with minimal effort. It seems like a paradox. We expect hard things to require significant effort. Therefore, success is dependent on matching my effort level with the difficulty of the task at hand. This does not consider the value of effort over […]

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Searching out the best

Most solutions are good enough. It alleviates the pressure, resolves the irritation, increases the output or capitalises on the opportunity. For these situations we don’t need the best, we are merely looking for sufficient. Then, there are other situations where adequate or acceptable will not suffice. Only the best solution will do. We cannot afford […]

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We are all confronted with them in one way or another. There is only one true inevitability that faces us all. It cannot be circumvented or ignored. Death. Still, after all these ages we don’t like to talk about it. There is something about its finality that weighs heavy on us. It stands as an […]

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The thing about bandwagons

They are useful in attracting attention. It’s a tool we use to achieve critical mass. In gathers support and increases awareness. This drives entirely the agenda of the person organising the parade. The length, staying power and value of the bandwagon you climb on is predetermined. Once the route is complete and the set is […]

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Without Comparison

Or competition. Such is the reality of a business with a purpose for impact. When the intention is to make money, enter Michael Porter and his chariot drawn by 5 forces. The competition continues to grow until profit is marginalised unless barriers to entry exist. When the intention is to improve the lives or experiences […]

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