The Gateway

If innovation is where we hope to go, understanding is the gate through which we get there. Innovation is more than just creativity or cool ideas. It’s how we solve complex problems of connection.

Most innovations improve connection. Connection to people. Connection to self realisation. Connection to resources. Our ability to accurately solve these challenges requires not just a knowledge of the problem, but an intimate, multi-dimension understanding of the experiences of all the role players.

The innovation is rarely identifying the problem or challenge. It’s usually an obvious issue. What trips us up is creating a solution that connects all critical parties to a better outcome.

Understanding is the gate. Immersion is the path.

Tyler Rutherford

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s